CRAZY FACT: Most nonprofits get started in order to meet a human need. They don’t get started to engage in marketing (or anything that goes with it), and by definition they don’t get started to make a monetary profit. Indeed, both marketing and profit are often considered by nonprofit …
working with outside experts - Nonprofit Marketing Blog
How to Pick the Best Digital Marketing Agency for Nonprofits – Who Is or Isn’t Right for You?
When it comes to digital marketing, sometimes nonprofits want outside help. Whether it’s managing high-converting search ads to drive new donations, or crafting email marketing series that turn cold subscribers into ardent supporters, your organization might find it helpful to lean on an expert …
What, Exactly, Is Your Marketing Agency Doing?
Part of our series on & control, transparency and accountability when working with outside experts In this article, we’re going to talk about how to get transparency and accountability from your outside marketing agency. To clarify, here is what we mean by transparency and …