Most nonprofits, whether or not they have a Google Ad Grant, have at least heard of the program. But not many know that Microsoft has a similar program (called Microsoft Ads for Social Impact, or as we'll refer here, the Microsoft Ad Grant). It is much smaller, and much newer. And, in fact, …
Nonprofit Marketing Blog
Want to Secure New Donors To Your Subscriber Email List? This is How . . .
A Case Study for Nonprofit Omnichannel Marketing Every nonprofit we work with has an incredible mission to change the world for the better. Unfortunately, it’s never the quality of the mission that separates the more successful organizations from the less successful ones. It always …
Forging the Best Corporate-Nonprofit Partnerships: 4 Stories & Secrets
Introduction My colleague Dave studied aeronautical engineering back in the 90’s. One of his lecturers was more entertaining than most, and not above poking fun at other lecturers. The lecturer in question quoted one professor, who was famous for his publications of scientific theory, …