Introduction If there's one element of digital nonprofit marketing that carries the promise of great potential at no direct cost, it's the Google Ad Grant. Inspired by Google's aim to drive social good, these ads represent an annual gift of up to $120,000 in in-kind ad spend for …
google ad grant management for nonprofits - Nonprofit Marketing Blog
When It Comes to Google Ad Grant Management, Trust, but Verify
Have you worked with professionals in the past who have made big promises about the type of results they could deliver to your nonprofit and then failed to deliver? Maybe they were outside fundraising professionals who you paid to help execute a fundraising campaign or event, or a nonprofit …
What Every Nonprofit Needs to Know about Google Ads and Google Ad Grant Management: Frequently Asked Questions
Are you someone who works in the nonprofit space? If so, you likely have a lot on your plate. Nonprofit employees are some of the hardest working and most dedicated people there are, often working for far less money than they could earn at a comparable job elsewhere. And since nonprofits—especially …