The digital marketing landscape is experiencing a seismic shift. And nonprofits with Google Ad Grants need to pay attention. AI unfortunately is not just another buzzword—it's fundamentally transforming how your supporters find you online, and how your $10,000 monthly Google Ad Grant …
google ad grant management for nonprofits - Nonprofit Marketing Blog
Google Ad Grant Management That Includes Lead Magnets
Have you thought about running Google Ads to promote your nonprofit? Maybe you have but then immediately dismissed the idea, thinking, “No one is searching on Google for nonprofits to support, except maybe on Giving Tuesday.” This is largely true. People aren’t necessarily on Google to find …
DIY Google Ads or Outsourced Google Ad Grant Management?
In business and in the nonprofit world, there is constant debate about how much your team should do in house and how much you should outsource. On the one hand, keeping tasks in house can often save money—especially if you are a nonprofit organization that has a good team of reliable volunteers. But …