How nonprofits create donor fatigue and how you can do the opposite The past several years have shown that donor attrition across nonprofits averages 55%. In other words, the majority of your new donors this year will go away next year.* Similarly, in nonprofit communications, response …
attracting and retaining donors - Nonprofit Marketing Blog
3 Steps to Create Content that Attracts New Donors and Retains Current Donors
(this article originally appeared as a guest post on the Omatic blog!) How to Think About Meeting New Donors If you are at a party and see someone you want to meet, is it a good strategy to ensure you meet them by just standing there and hoping they’ll come talk to you? Or would you …